Recruiting Future with Matt Alder
Business:Careers
Over the last few years, TikTok has driven a revolution in short-form video content, racking up billions of views and forcing its competitors to adopt similar formats. Recent data, ironically released by Google, has also highlighted that a significant percentage of young people prefer to do their research on TikTok and Instagram instead of using Google.
However, while a few employers are doing a great job in this area, overall, there is still very little recruitment marketing or employer branding content on these platforms.
So what do employers need to do to connect with the millions of people consuming short-form views effectively, and what part should this type of content play in recruitment marketing and employer branding strategies?
My guest this week is Omar Khateeb, Founder and CEO at JobPixel. JobPixel is helping many employers to embrace short-form video content, and Omar has expert insights to share on what works and how to build effective workflows for this type of content.
In the interview, we discuss:
Listen to this podcast on Apple Podcasts.
Ep 535: Hiring Enablement
Ep 534: AI & Executive Search
Round Up June 2023
Ep 533: Engaging With Top Talent
Ep 532: Data Driven Talent Acquisition
Ep 531: Kindness, Data & The Candidate Experience
Ep 530: Workforce Resilience
Ep 529: Developing Digital Skills
Ep 528: Social Mobility Via Talent Engagement
Ep 527: Culture As A Hiring Differentiator
Round Up May 2023
Ep 526: Building The Business Case for TA Technology
Ep 525: Using AI As A Co-Pilot
Ep 524: Keeping The Needle Moving On DE&I
Ep 523: Overcoming Remote Challenges
Ep 522: Neuroinclusion
Ep 521: Rebuilding Employer Brands
Ep 520: Human Storytelling
Ep 519: Recruiterless Recruiting?
Ep 518: Talking About The Future
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