Recruiting Future with Matt Alder
Business:Careers
Over the last few years, TikTok has driven a revolution in short-form video content, racking up billions of views and forcing its competitors to adopt similar formats. Recent data, ironically released by Google, has also highlighted that a significant percentage of young people prefer to do their research on TikTok and Instagram instead of using Google.
However, while a few employers are doing a great job in this area, overall, there is still very little recruitment marketing or employer branding content on these platforms.
So what do employers need to do to connect with the millions of people consuming short-form views effectively, and what part should this type of content play in recruitment marketing and employer branding strategies?
My guest this week is Omar Khateeb, Founder and CEO at JobPixel. JobPixel is helping many employers to embrace short-form video content, and Omar has expert insights to share on what works and how to build effective workflows for this type of content.
In the interview, we discuss:
Listen to this podcast on Apple Podcasts.
Ep 566: Skills, AI And The Future Of Hiring
Ep 565: Building A Strategic TA Function
Ep 564: Recruiting In AI
Round Up October 2023
Ep 563: How Will AI Change TA? (Live at RecFest)
Ep 562: Vulnerability At Work
Ep 561: Building The Foundations Of Skills-Based Hiring
Ep 560: Hiring For The Future
Ep 559: Wellness, Culture, Recruiting and Retention
Ep 558: Making Talent Acquisition Magical
Ep 557: The Complexity of Talent Acquisition
Round Up September 2023
Ep 556: How AI Is Transforming Recruiting
Ep 555: Using Skills To Predict Job Performance
Are You Going To The HR Technology Conference?
Ep 554: Perfect Business Storytelling
Ep 553: The Strategic Value of Talent Acquisition
Ep 552: Hiring Innovation in LATAM and Asia
Ep 551: Interviewerless Interviewing
Ep 550: Promotion, Motivation, Commitment and Retention
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