In this episode of Tech Sales Insights, Randy Seidl features a conversation with Rachel Cossar, CEO and co-founder of Virtual Sapiens. The discussion revolves around the potential of AI to transform sales coaching by analyzing and improving sales behaviors and human interactions. Rachel, a former professional ballet dancer and now a tech entrepreneur, shares how her company uses AI to help professionals master their virtual and in-person presence, making communication more effective. The episode touches on various topics, including the importance of nonverbal communication, the genesis of Virtual Sapiens, the unique challenges of sales coaching, and how Virtual Sapiens provides individualized feedback for improvement. The conversation also delves into AI's role in behavioral change, the scalability of Virtual Sapiens' technology, and the importance of privacy in AI tools. Rachel shares personal insights, including her transition from ballet to tech entrepreneurship, and the supportive role her mentors and co-founder have played in her journey.
KEY TAKEAWAYS
QUOTES
Find out more about Rachel Cossar through the links below:
https://www.linkedin.com/in/rachel-cossar/
This episode is sponsored by Spotlight.ai, our Value Intelligence sponsor. Spotlight.ai provides a Value Intelligence AI-driven platform to transform sales discovery, auto build differentiated business cases, and optimize value positioning for field and remote teams.
E124 Part 1 - DRIVE OUTCOMES: Linking Technology to Business Impact
E123 Part 3 - FRAMEWORKS FOR ATTAINMENT: Setting the Right Expectations
E123 Part 2 - IMPROVING QUALITY AND OUTCOMES: What Deep Sales Can Lead To
E123 Part 1 - RELATIONSHIPS MATTER: A Focus on Relationship Density By Top Performers
E122 Part 3 - BALANCING COMPENSATION: Some Can Bring Significantly More Revenue with Gabe Pinchev
E122 Part 2 - SALES COMP DONE RIGHT? Approaching Compensation and Hiring Logically with Gabe Pinchev
E122 Part 1 - EFFICIENCY IN IT: Guaranteed Value with the Right Software with Gabe Pinchev
E121 Part 3 - GUARANTEED RESULTS: Have a Way to Improve and Stick to It
E121 Part 2 - BUILDING VISION: Know What You're Aiming for in Sales
E121 Part 1 - SUCCESSFUL SALES: A Confused Mind Does Nothing
E120 Part 3 - WHAT MATTERS IN THE FUTURE: Utilizing AI in Different Aspects of Tech Sales
E120 Part 2 - INSIGHTFUL AI: How Deal Insights Strengthen the Sales Process
E120 Part 1 - COPILOT: Rohan Sampath’s Sales Journey and Introduction to Copilot
E119 Part 3 - ENGINEERED TO SELL: The Role of Value Selling Engineers, SalesOps, and RevOps
E119 Part 2 - SPOTLIGHT: A Value Selling Automation Platform with Roi Carmel and Nadav Efraty
E119 Part 1 - COMFORTING THE PAIN: Customer Pains and Value Selling with Roi Carmel and Nadav Efraty
E118 Part 3 - IT’S BASIC: Sales Leadership, Giving Back, and Sales Fundamentals with Dan Zugelder
E118 Part 2 - SEE THROUGH, GO THROUGH: Transparency and Optimism of a Sales Leader with Dan Zugelder
E118 Part 1 - TOP PRIORITY: Putting Customer Value on Top with Dan Zugelder
E117 Part 3 - CUSTOMER CENTRIC: Sales Centered on Customer Needs and Consumption with John McMahon
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