Marketing is an integral part of any successful learning business—it is after all, one of the five domains in our Learning Business Maturity Model™. But it’s particularly important to understand digital marketing and how to generate and convert Web traffic into sales.
If you aren’t familiar with the Traffic and Conversion Summit, it happens to be the largest marketing event in North America, and what Forbes magazine describes as “everything you need to know about boosting your conversions and making your mark in your vertical”. Luckily for you, Jeff recently attended so in this episode, he and Celisa are revealing 5 key marketing takeaways from the informative Summit.
Full show notes at https://www.leadinglearning.com/episode176.
Our sponsors for this episode are:
Authentic Learning Labs, an education company seeking to bring complementary tech and services to empower publishers and L&D organizations to help elevate their programs. The company leverages technology like AI, Data Analytics, and advanced embeddable, API-based services to complement existing initiatives, offering capabilities that are typically out of reach for resource-stretched groups or growing programs needing to scale.
Blue Sky eLearn, the creator of the Path Learning Management System, an award-winning cloud-based learning solution that allows organizations to easily deliver, track, and monetize valuable education and event content online. Blue Sky also provides webinar and webcast services, helping you maximize your content and create deeper engagement with your audience across the world.
290: Maturity, Learning, and Desired States
289: “With” Strategy Not “For” Strategy with Lowell Aplebaum
288: Relevant, Efficient, and Economical: Learning Touchstones with Ray Schroeder
287: Now's the Time: The Year That Is
286: Now's the Time: The Year That Was
285: Who and What: The Capacity Challenge
284: The Irresistible Episode—Now with Financial Modeling!
283: MBA Student for a Day with Steven Schragis of One Day U
282: Learning Diversification with Jim Obsitnik
281: Studying Innovation with Mary Byers
280: The Strategy and Marketing Episode
279: Learning to Get Down to Business
278: Taking Action with Learning Science
277: Evidence-Based Evaluation with Rob Brinkerhoff and Daniela Schroeter
276. Practice and Feedback: Evidence-Based Tools for Learning
275: Designing Content Scientifically with Ruth Colvin Clark and Myra Roldan
274: Needs, Wants, and Learning Science
273: Effective Learning with Learning Scientist Megan Sumeracki
272: Learning Science for Learning Impact
271. Making Learntech's Promise Real
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
U.S Property Podcast
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
The Ramsey Show
Planet Money