MarTech Podcast ™ // Marketing + Technology = Business Growth
Business:Management
Zack Wenthe, Director of Customer Marketing and Thought Leadership at Treasure Data, delves into customer marketing. From understanding the fundamentals of demand generation and demand capture to navigating the evolving landscape of marketing in the digital age, find out how Treasure Data's journey reflects these shifts. Discover the key role of thought leadership in driving demand and assessing brand marketing's impact on your bottom line. Today, Zack discusses turning customer marketing strategy into pipeline growth.
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Building Healthy, Engageable Email Lists
Optimizing Media Buying In Privacy First Era
How Marketing Mix Modeling Unlocks Scale & Incrementality
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The ROI of Today’s CRM
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How Generative AI Solves Branding Problems
AI Transformation Strategies
How To Ethically Collect Targeted Data
Why Permissioned Consumer Data > Retail Media
The Future Of PR Measurement For B2B Companies
8 Keys To Cracking The Modern Corporate Narrative
Where Customer Engagement & UX Intersect
The State Of Marketing Data & Analytics
Evaluating MarTech Solutions For Your Needs
Discovering MarTech Solutions That Solve Your Problems
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