Entrepreneurial Thought Leaders
Education
In our first-ever ETL Research bonus episode, we look at one of the first empirical studies of lean startup. In a recent paper published in the Strategic Entrepreneurship Journal, researchers Michael Leatherbee and Riitta Katila find that lean startup’s emphasis on “customer discovery” — that is, directly testing business hypotheses with potential costumers during product development — does help teams converge on business ideas. They also find that MBAs are both hesitant to embrace the method and especially successful when they choose to employ it. Katila is a professor in Stanford’s Department of Management Science and Engineering and research director of the Stanford Technology Ventures Program, and Leatherbee is a professor at the Pontificia Universidad Católica de Chile as well as President of the Advisory Board for Startup Chile. In this conversation they are joined by Stanford adjunct professor Steve Blank, whose Lean Launchpad class and 2003 book The Four Steps to the Epiphany were foundational to the lean startup movement.
Trevor Martin (Mammoth Biosciences) and Ursheet Parikh (Mayfield) - Building Biotech to Last
Charles Hudson (Precursor Ventures) - Breaking the Venture Capital Mold
Jerrica Kirkley (Plume) and Kiki Freedman (Hey Jane) - Transforming Digital Healthcare
Lisa Dyson (Air Protein) - Changing Processes for Climate Solutions
Tim Brown (Allbirds) - Innovating for a Sustainable World
Meirav Oren (Versatile) - Forging Your Path as a New Founder
Jenny Lay-Flurrie (Microsoft) - Innovating Accessibly
Josh Makower (Stanford University) – The Biodesign Innovation Process
John Felts (Cruz Foam) - Engineering Green Materials
Kristen Fortney (BioAge) - Derisking Biotech
Alfred Lin (Sequoia Capital) - Developing a Founder’s Mindset
Jorge Rios (Bridgefy) - Seizing Global Opportunities
Patrick Schmitt and Jenny Xia Spradling (FreeWill) - Building From Values
Irma Olguin, Jr. (Bitwise Industries) and Morgan Simon (Candide Group) - Innovating for Social Impact
Ranjay Gulati (Harvard Business School) - Finding a Deeper Purpose
Russ Altman (Stanford University) & Kim Branson (GSK) - Principled Engineering: AI and Drug Development
Paola Santana (GLASS) - Solving for Infrastructure
Chris Sacca (Lowercarbon Capital) - Cleantech 2.0
Payal Kadakia (ClassPass) - Bringing Your Whole Self to Your Venture
Jessica McKellar (Pilot) - Serial Co-founders
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