Entrepreneurial Thought Leaders
Education
In our first-ever ETL Research bonus episode, we look at one of the first empirical studies of lean startup. In a recent paper published in the Strategic Entrepreneurship Journal, researchers Michael Leatherbee and Riitta Katila find that lean startup’s emphasis on “customer discovery” — that is, directly testing business hypotheses with potential costumers during product development — does help teams converge on business ideas. They also find that MBAs are both hesitant to embrace the method and especially successful when they choose to employ it. Katila is a professor in Stanford’s Department of Management Science and Engineering and research director of the Stanford Technology Ventures Program, and Leatherbee is a professor at the Pontificia Universidad Católica de Chile as well as President of the Advisory Board for Startup Chile. In this conversation they are joined by Stanford adjunct professor Steve Blank, whose Lean Launchpad class and 2003 book The Four Steps to the Epiphany were foundational to the lean startup movement.
Josh Giegel (Virgin Hyperloop) - A Personal Mission
Alexandr Wang (Scale AI) - Better AI Through Better Data
Sara Menker and Hans Tung (Gro Intelligence and GGV Capital) - Turning Data into Action
James Joaquin (Obvious Ventures) - World Positive Investing
Juliet Anammah (Jumia Nigeria) - E-commerce in Africa
Daphne Koller (insitro) - Innovation in Ed-Tech and Biotech
Jeff Epstein (Bessemer Venture Partners) - What Investors Want
Reshma Saujani (Girls Who Code) - Fixing Tech’s Gender Gap
James Reinhart (thredUp) - Scaling Sustainable Fashion
Lynda Kate Smith (mParticle) - Marketing for Entrepreneurs
Justin Kan (Twitch) - Finding Fulfillment in Entrepreneurship
Research Insight: Entrepreneurship Education Is About More than Startup Creation
Ashley Flucas (Flucas Ventures) - The New Angel Investing
Jon Zieger (Responsible Technology Labs) - What is Responsible Innovation?
Tom Eisenmann (Harvard Business School) - Why Startups Fail
Nicole Diaz (Snap Inc.) - How to Build an Ethical Company
Jannick Malling (Public.com) - Social Fintech
Andre Iguodala (Miami Heat) and Rudy Cline-Thomas (Mastry) - Bridging the Gap Between Sports and Tech
Maëlle Gavet (Techstars) - Ruthless Empathy
Howie Liu (Airtable) - Building Startups, Fast and Slow
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