Content Syndication is the concept of placing your best lead magnets across hundreds of publishers and generating leads at scale. Netline is the leading content syndication firm; working with publishers across all b2b categories.
For this podcast we discuss how content syndication works, how to target the right audiences, and how to determine the best content that drives quality leads. My guest is David Fortino, SVP of Audience, Marketing, and Product at NetLine Corporation where he is responsible for the strategic direction and adoption of NetLine's content-centric buyer engagement platform.
I'm Paul Mosenson, the host of Fix the Convince and Founder of NuSpark Consulting, a marketing optimization consultancy for firms of all sizes and categories
The Importance of Customer Lifetime Value (CLV) metrics
Martech, Data, and Strategy. Using Analytics to drive revenue growth for B2B
Lead Nurturing Content Strategy with Marketing Automation
eCommerce Business Strategies: Revenue Lift or Shift?
Website Revenue Optimization for B2B. More than Conversion Optimization!
Why and How a Fractional CMO can Grow Your Business & Revenue
Content Curation & Content Sharing Strategy. For Marketing. For Sales. For Leads
Managing & Optimizing Marketing Campaign ROI. Forget the Spreadsheets (:
Know what a Sending Platform Is? Engage with Prospects with Automated Direct Mail
Lead Generation Now. The Zero Moment of Truth. Emerge Stronger.
Making sense on TV Media Buying: OTT, Connected TV, Addressable, and more. A good primer on the options.
App Marketing Strategies. What You Need to Know to Grow Your App.
Revenue Enablement and Marketing Accountability. What You Need to Know Now.
Intent Data in B2B Marketing. Target Companies Most Interested in You.
Marketing Technology strategies. How does your firm's Martech stack up?
An Overview of Sales Enablement Tools and How They Help Grow Sales
How to Maximize ROI & Revenue Generation with Marketing Mix Modeling
Getting the Most out of your Marketing Automation Platform to Build More Revenue
Email Marketing and Sales Automation; Driving Engagement via Email
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