Why is it that when people ask “What is Coaching?” the response always starts with a description of what coaching is not. You know; it’s not consulting, it’s not mentoring, it’s not training and it’s not therapy. Or even worse the response is a detailed list of what coaching does not do. I can’t think of another situation where we fall into this trap. For instance, if I ask you what kind of car you are driving; you don’t tell me it’s not a Ford or a Chevy. No, you tell me what it is and if I have never heard of that brand and want more information then you proceed to give me more details on what it is.
Our objective here today is to create a definition of what coaching is, define how it works and identify what it produces. If we can’t even describe what it is in a compelling way, then why would anyone want to buy it? The Five Ws and one H, are questions whose answers are considered basic in information-gathering. They constitute a formula for getting the complete story on a subject. We will look at the response to each one of these questions as they relate to coaching in an attempt to build a better definition of coaching. A definition or story that will make people want to use coaching services now!
“Why it is More Important Now Than Ever to Have a Formal Corporate Mentoring Program” with Dee Elliott, President of DEC Strategic Mentoring
“Three Keys to Double Your Fees and Fill Your Business With High Quality Clients” with Jennifer Diepstraten.
“The Cutting Edge Approach to Leadership Nobody is Talking About” with Priscilla Stephan.
“The ICF Global Leaders Forum” with Nathalie Assen, ACC, CPC, ELI-MP
“Evolution of a Coach” with Nahid Casazza, BCC
“Big Change Equals Big Opportunity.” with Laura Aiello, Wellness and Fitness Coach and Author
“Experience is Overrated” with Doug Gfeller, MCC
“Podcasts, Social Media Marketing and Frog’s Legs.” with Doug Gfeller, MCC
“Internet Radio and The Power of Podcasts" with Paul Roberts
"How To Have More Effective Conversations" Doug Gfeller, MCC
"Create Your SpaLife™ Workday" with Diane Halfman
"Networking" with Doug Gfeller, MCC
"Your website, social media, and online marketing meet the digital pavement in brand coaching." with Dan Weil
How to Send Your Student to College Without Losing Your Mind or Your Money with Shellee Howard
"From Idea to Plan to Execution; Achieving Your Goals in 2017"
Guest Invitation and Preview of 1st Quarter Shows
“It’s Time For Your Victory Tour"
“3 Deadly Mistakes Managers Make When Hiring" with Leisa Reid
"Increasing Board Effectiveness Through Emotions" with Dr. Lola Gershfeld
"The Platinum Effect; How to Turn a Single Presentation Into a Million Dollar Coaching or Consulting Business." with Adam Urbanski.
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