Why is it that when people ask “What is Coaching?” the response always starts with a description of what coaching is not. You know; it’s not consulting, it’s not mentoring, it’s not training and it’s not therapy. Or even worse the response is a detailed list of what coaching does not do. I can’t think of another situation where we fall into this trap. For instance, if I ask you what kind of car you are driving; you don’t tell me it’s not a Ford or a Chevy. No, you tell me what it is and if I have never heard of that brand and want more information then you proceed to give me more details on what it is.
Our objective here today is to create a definition of what coaching is, define how it works and identify what it produces. If we can’t even describe what it is in a compelling way, then why would anyone want to buy it? The Five Ws and one H, are questions whose answers are considered basic in information-gathering. They constitute a formula for getting the complete story on a subject. We will look at the response to each one of these questions as they relate to coaching in an attempt to build a better definition of coaching. A definition or story that will make people want to use coaching services now!
Re-Inventing Your Sales and Marketing Process
Do You Want to Instantly Improve Your Coaching Skills - as a Leader or as a Coach?
Information Overload - Nahid Casazza, MBA, BCC
Coaching Teens with Michael Stratford, MCC
“Productivity Tips For Busy Coach’s and Executives.”
Are You Committed To Succeed or To Just Survive - Doug Gfeller 2/7/13
Rita's Review
"Change Your Questions, Change Your Life"
"Creating A Killer Business Strategy for 2013" - Doug Gfeller, MCC
“Lights, Camera, Communication!” Robin McNatt 12/20/12
Business Partnerships In Trouble - How To Save Them - 12/13/12
Coaching Business Models for 2013 and Beyond
Coaching On A Global Scale - Sally Kilbourne
Intervention and Recovery Coaching - Sandra Davidson
Business Coaching's Sacred Cows
“Business From Bed” – Joan Friedlander
“If You Can’t Tell It, You Can’t Sell It” – Story Telling
Wait Don’t Go! – “The Stay Interview”
Unshackled Leadership and Coaching - Scott Hunter CSP
Drive-By Relationships and Margin – Doug Gfeller, MCC
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money