The Tim Atkin Cork Talk Podcast
Arts:Food
Sean Willard engineers menus and wine lists for a living. It’s a fascinating job that involves economics, science, art, psychology – and plenty of number crunching. Our enjoyable chat covered everything from font sizes to daily specials, how the pandemic changed the on-trade for ever, techniques for steering customers away from default choices, the concept of truth on menus and what annoys him most about eating out in restaurants.
To read more about Sean have a look at the Menu Engineers website.
Don’t forget, Cork Talk is now available on Spotify. You can listen to this week’s episode, plus my back catalogue of interviews with some of the world’s most extraordinary wine figures.
Cork Talk with Jean-Baptiste Lécaillon
Cork Talk with Sonal Holland
Cork Talk with Olivier Humbrecht
Cork Talk with Andrea Mullineux
Cork Talk with Kym Milne
Cork Talk with Hans Vinding-Diers
Cork Talk with Paz Levinson
Cork Talk with Isabel Salgado
Cork Talk with Erni Loosen
Cork Talk with Alessandro de Stefani
Cork Talk with Sophia Bergqvist
Cork Talk with Max Allen
Cork Talk with Ted Lemon
Cork Talk with Kevin Judd
Cork Talk with Eben Sadie
Cork Talk with Zorik Gharibian
Cork Talk with Viviana Navarrete
Cork Talk with Steve Browett
Cork Talk with Lenz Moser
Cork Talk with Stephen Cronk
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