The Tim Atkin Cork Talk Podcast
Arts:Food
Sean Willard engineers menus and wine lists for a living. It’s a fascinating job that involves economics, science, art, psychology – and plenty of number crunching. Our enjoyable chat covered everything from font sizes to daily specials, how the pandemic changed the on-trade for ever, techniques for steering customers away from default choices, the concept of truth on menus and what annoys him most about eating out in restaurants.
To read more about Sean have a look at the Menu Engineers website.
Don’t forget, Cork Talk is now available on Spotify. You can listen to this week’s episode, plus my back catalogue of interviews with some of the world’s most extraordinary wine figures.
Cork Talk with Olly Smith
Cork Talk with Stephanie Toole
Cork Talk with Miguel Merino
Cork Talk with Maureen Downey
Cork Talk with Charles Back
Cork Talk with Mathieu Chadronnier
Cork Talk with Santiago Achával
Cork Talk with Steve Daniel
Cork Talk with Penny Streeter OBE
Cork Talk with Dylan Grigg
Cork Talk with Andreas Larsson
Cork Talk with Michel Chapoutier
Cork Talk with Marcelo Papa
Cork Talk with Michael Hill Smith
Cork Talk with Duncan Savage
Cork Talk with Nigel Greening
Cork Talk with Dirk Niepoort
Cork Talk with Karen MacNeil
Cork Talk with John Worontschak
Cork Talk with Jean-Baptiste Lécaillon
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