The Tim Atkin Cork Talk Podcast
Arts:Food
Sean Willard engineers menus and wine lists for a living. It’s a fascinating job that involves economics, science, art, psychology – and plenty of number crunching. Our enjoyable chat covered everything from font sizes to daily specials, how the pandemic changed the on-trade for ever, techniques for steering customers away from default choices, the concept of truth on menus and what annoys him most about eating out in restaurants.
To read more about Sean have a look at the Menu Engineers website.
Don’t forget, Cork Talk is now available on Spotify. You can listen to this week’s episode, plus my back catalogue of interviews with some of the world’s most extraordinary wine figures.
Cork Talk with Sebastián Zuccardi
Cork Talk with Laurent Miquel
Cork Talk with Randall Graham
Cork Talk with Julio Bouchon
Cork Talk with Jean-Charles Boisset
Cork Talk with Steve Pannell
Cork Talk with Hubert de Boüard
Cork Talk with Paolo De Marchi
Cork Talk with Laura Catena
Cork Talk with Steve Smith
Cork Talk with Ken Forrester
Cork Talk with Marcelo Retamal
Cork Talk with Virginia Willcock
Cork Talk with Miguel Torres
Cork Talk with Jacques Lurton
Cork Talk with Iduna Weinert
Cork Talk with Sir John Hegarty
Cork Talk with Alvaro Palacios
Cork Talk with Daniel Pisano
Cork Talk with Adi Badenhorst
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