Digital Marketing That Puts People First
Business:Marketing
In today’s episode you’ll get to know a young man who started his entrepreneurial journey before he’d even finished uni: he is Rowan Kunz, the director of Art of Smart, a student coaching and mentoring college in Sydney.
Rowan’s a big-picture thinker: his team doesn’t just help kids with study techniques and maths exams, (although that’s a part of it)…. They are on a far greater mission: to help a generation of young people discover their passions, set some life goals—and achieve them!
But despite his young-successful-entrepreneur story, Rowan’s made his fair share of mistakes, too. In our interview he opens up about how his own ego, and an attraction to shiny new tech startups, got in the way of his business growth in the early years.
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KEY MOMENTS03:12 Halfway through a law degree, Rowan realises lawyering isn’t for him - and starts his entrepreneurial journey, by helping students to succeed at study and life.
13:00 – To market his business Rowan becomes an author at the tender age of 21.
18:00 – An entrepreneurial family background meant business was in Rowan’s DNA
22:25 – “I thought I was Elon Musk” – Rowan was an innovator, but admits that ego got in the way.
24:20 – Rowan reflects on the lessons he’s learnt from his mistakes.
37:11 – Advice for parents on guiding their children towards their futures.
41:49 – Content Marketing is a big part of Rowan’s business growth strategy.
44:40 - What does the future hold for Art of Smart?
*** LEARN MORE
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