Marketing Technology Podcast by Marketing Guys
Business:Marketing
Stop wasting your marketing budget and start investing in real prospects. Listen to 9 podcasts about how to attract the right leads, how to qualify them, and say no to misfits. Learn about staying on top of mind with the right leads and how to close deals faster.
As a bonus, we have a toolkit that every B2B marketeer needs and we host an expert session to help you be the best B2B revenue marketer! Sign up for the full series here: https://marketingguys.com/revenue-marketing-series/
Episode 4:
Many B2B marketers that use marketing automation focus on getting out leads to sales: the more SQLs, the better. In this episode, Elias has a chat with Scott Ingram on why it’s better to focus on revenue as a commercial team and how to qualify better in both Marketing & Sales. Scott Ingram is the host of the Sales Success Stories AND Daily Sales Tips podcasts. He's the author of three books: Sales Success Stories, B2B Sales Mentors, and Finding Sales Success on LinkedIn. He's also a quota-carrying sales professional, working for the professional services company, Relationship One, as an Account Director. Scott lives with his wife and two daughters in Austin, Texas where he hosts the Sales Success Summit each October.
We discuss the following topics
Scott also mentions the webinar with 5 creative prospecting examples. That webinar can be downloaded here:
https://www.brighttalk.com/webcast/14877/441293/5-creative-prospecting-examples-that-worked-in-the-real-world
LinkedIn Scott: https://www.linkedin.com/in/scottingram/
Website Sales Success Stories: https://top1.fm/
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
How to: successful digital marketing for law firms - Charley Mann | Great Legal Marketing
How to select a web design agency and budget for a website - Ray van Hilst | Yoko Co
Revenue operations: from lead to ledger - Eric Chan, head of partnerships @ Chargebee
How to adjust your Facebook Ads for the coming Apple iOS 14 update - Bob Regnerus, author of The Ultimate Guide to Facebook Advertising
Trends in B2B marketing technology in 2021 - Alex Price, Founder 93Digital and FINITE
Digital marketing for start-ups: where to put your marketing dollar? - Kevin Urrutia, Founder @ Voy Media
Link building in 2021: Tips & Tricks - Dennis Akkerman, CEO @ Seeders
“CMO’s should own product innovation in 2021” – Pat Sheridan, Managing Partner @ Modus Create
Revenue Marketing Series (9 of 9): How to create fans that love you - Jorge Labadie, Strategy Director @ 37°Celsius Brand Consultancy
Revenue Marketing Series (8 of 9): How to onboard customers like a pro - Mark van Horik, Martech Consultant @ Marketing Guys
Revenue Marketing Series (7 of 9): How to close deals faster - Elias Crum, CEO/Founder @ Marketing Guys
Revenue Marketing Series (6 of 9): Sales & Marketing Alignment - David Greenberg, CMO @ Act-On Software
Revenue Marketing Series (5 of 9): Best practices in lead nurturing - Mark van Horik, Martech Consultant @ Marketing Guys
Revenue Marketing Series (3 of 9):How to attract the right leads with Google Ads, Mike Rhodes, founder @ Websavvy
Revenue Marketing Series (2 of 9): How to create the best customer experience – tips & tricks from Steven van Belleghem
Revenue Marketing Series (1 of 9): How to define your audience - Elias Crum & Janet Nawijn, Marketing Guys
Hand-written content in you martech stack? - David Wachs, founder and CEO @ Handwrytten
Growth hacks for start-ups - Hamlet Azarian, Sr. Growth Advisor @ Retail Merchant Group
Key trends in content marketing for 2021 - Joe Hyrkin, CEO @ ISSUU
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