Marketing Technology Podcast by Marketing Guys
Business:Marketing
Stop wasting your marketing budget and start investing in real prospects. Listen to 9 podcasts about how to attract the right leads, how to qualify them, and say no to misfits. Learn about staying on top of mind with the right leads and how to close deals faster.
As a bonus, we have a toolkit that every B2B marketeer needs and we host an expert session to help you be the best B2B revenue marketer! Sign up for the full series here: https://marketingguys.com/revenue-marketing-series/
Episode 4:
Many B2B marketers that use marketing automation focus on getting out leads to sales: the more SQLs, the better. In this episode, Elias has a chat with Scott Ingram on why it’s better to focus on revenue as a commercial team and how to qualify better in both Marketing & Sales. Scott Ingram is the host of the Sales Success Stories AND Daily Sales Tips podcasts. He's the author of three books: Sales Success Stories, B2B Sales Mentors, and Finding Sales Success on LinkedIn. He's also a quota-carrying sales professional, working for the professional services company, Relationship One, as an Account Director. Scott lives with his wife and two daughters in Austin, Texas where he hosts the Sales Success Summit each October.
We discuss the following topics
Scott also mentions the webinar with 5 creative prospecting examples. That webinar can be downloaded here:
https://www.brighttalk.com/webcast/14877/441293/5-creative-prospecting-examples-that-worked-in-the-real-world
LinkedIn Scott: https://www.linkedin.com/in/scottingram/
Website Sales Success Stories: https://top1.fm/
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
How to grow your business during fast changing times (episode 2)
Marketing & Sales during fast-changing times (episode 1)
Engage with candidates using marketing technology - Interview Jelmer Koppelmans and Jelmer Zuidema, Roadtrip
Online personalization for B2B - Interview Kirsty Dawe, Webeo
Strategy over tools and attitude over skills - Interview Navid Jafari, Peernova
Invite customers to your story - Interview Evan Knox, Caffeine Marketing
Third party cookie abandonment and the Era of Value Exchange – Interview G’man from Aqilliz.
Personal video in B2B Marketing & Sales - Interview Matt Barnett and Oli Bridge from Bonjoro
True data driven decision making - Interview Ole Dallerup - Dreamdata.io
Best advice in SEO? Be best in what you do!- Interview Sebastian Hovv - Self SEO
E56: How to get the human factor back in customer contact by automation- Interview Wayne Tuck, Pegamento
E55: Marketing automation: all-in-one or best of breed?- Interview Bruce Rowley, RSM Marketing
E54: Smart marketing and business tips for start-ups in tech - Interview Ellen Bark, Co-founder Collider
E53: How to improve conversions by 40% - Interview Lukas Haensch, Pathmonk
E52: Relationship between branding and martech - Interview Jan-Benedict Steenkamp, University of North Carolina
E51: Tips on emailmarketing - Interview Frank Strzyzewski and Menno Worst
E50: Next gen SEO - Interview Steve Wiideman
E49: Building an email marketing dream list as a smallbiz - Interview Ross Jenkins, DigitalME
E48: How to organize your best webinar ever! - Interview Daan Schmidt CEO @ Schmidt Communications
E47: Don't talk about customers, start talking to them! - Interview Michelle Huff, CMO @ UserTesting
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