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The Revenue Hustle

The Revenue Hustle

Business:Marketing

Marketers can run Sales Teams and be CRO - The Revenue Hustle #14 - Rebecca Grimes

Marketers can run Sales Teams and be CRO - The Revenue Hustle #14 - Rebecca Grimes

2022-02-16
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On the latest episode of the Revenue Hustle, we are joined by Ruby's CRO Rebecca Grimes. She shares her journey of being a lifelong marketer to becoming CRO and now running both sales and marketing teams! Rebecca shares what marketers must learn to become CROs and how to avoid potential pitfalls.

 

Rebecca's Revenue Rules:

1. Marketers can run sales organizations.

2. Throw out the play book and lean into agility and data driven decisions.

 

Connect with Rebecca on LinkedIn: https://www.linkedin.com/in/rebeccalgrimes/.

 

Where you can listen:

  • iTunes: https://podcasts.apple.com/us/podcast/marketers-can-run-sales-teams-and-be-cro-the/id1538449270?i=1000551313927
  • Spotify:https://open.spotify.com/episode/50Mhv7Kw2wubzgDPgnOBKo?si=35715ae8849f4fd3
  • Youtube: https://www.youtube.com/watch?v=xlCA7XpUnIM
view more

More Episodes

Qualified Marketing Leads Still Matter- The Revenue Hustle #16 - Mallory Lee
2022-05-11
Speaking Your Customer’s Language - The Revenue Hustle #15 - Darshan Jain
2022-04-26
The Future Of SDRs - The Revenue Hustle #13 - David Dulany
2022-01-03
Unlocking Growth at Professional Service Firms - The Revenue Hustle #12 - David Ryan
2021-11-29
Mistakes CMOs make that get them FIRED - The Revenue Hustle #11 - MarkTack
2021-11-04
Sales Reps Are More Important Than Marketing Channels - Gaurav Harode - The Revenue Hustle #10
2021-10-04
Aligning Marketing With Finance - Cody Ward- The Revenue Hustle #9
2021-09-21
Bubble Wrap the Customer Experience - Jen Spencer- the Revenue Hustle #8
2021-05-10
Accounts are Where Marketing & Sales Meet- Jessica Dodson- the Revenue Hustle #7
2021-02-12
Growing Channel Revenue Requires Defined Partner Roles- Heather Tenuto- The Revenue Hustle #6
2021-02-01
Executing Account Based Marketing- Russ Gould-The Revenue Hustle #5
2021-01-17
Successful Campaigns are Co-Created by Marketing & Sales -Margaret Irons- The Revenue Hustle #4
2021-01-05
F the Funnel and Emphasize the Customer Experience -Jeff Pedowitz- The Revenue Hustle #3
2020-11-19
How COVID-19 has changed B2B Selling - Lorin Coles -The Revenue Hustle #2
2020-11-09
How to Align Marketing with Sales - Christine Hunter - The Revenue Hustle #1
2020-10-30
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