Just One Tip from Your Podcast Performance Coach
Business:Marketing
Should you put ads in your podcast if the whole point is to increase your authority and drive traffic to your business?
Normally, it's a steadfast Heck No from me but I've got one caveat: dynamic ads.
In this episode, I explain how dynamic ads can increase your podcast ROI without compromising your message or your brand integrity.
Many of my clients have made the switch and it's given me a lot of insight into how to optimize this tool while staying on track with your podcast mission.
Here are the best practices that I share (in greater detail) in this episode:
1. Be Intentional: Avoid ads without a purpose.
2. Keep It Short: Engage without interrupting.
3. Make It Fun: Connect with your audience authentically.
4. Regular Updates: Keep your dynamic ads relevant.
When you get this right, you can serve your audience without selling them. And that is going to mean that you are also serving your business. Don't let third-party ads compromise your brand; leverage dynamic ads that guide your fans to the next step...with you!
Needs some support aligning your podcast to your business?
Visit https://PodcastPerformanceCoach.com
Book your FREE PODCAST COACHING and elevate your podcasting game.
https://calendly.com/timwohlberg
071 How I Tripled My Podcast Downloads One Day
070 Will Your Podcast Be Out in 3 Strikes?
069 Why You Need to Keep Podcasts Evergreen
068 Your Podcast is not Safe - How to Protect it from Being Pulled
067 This is the Bare Minimum You Need to Reach in Podcasting
066 What to do About the Dreaded Podcast Burnout
065 How to Get the Most out of Your Podcast Guest
064 How to Decrease Connection Fails when Recording Podcasts
063 How to Save Your Podcast from Hijackers
062 Is Poor Time Management Upsetting Your Podcast Audience?
061 Why in the World are You a Podcaster?
060 How to Warm Up Your Podcast Guest
059 How to Keep Listeners When you Take a Podcast Break
058 Help! I Hate the Sound of My Voice
057 What's an Energy Mirror and How Can it Help Your Podcast?
056 How to Brainstorm your Podcast Ideas
055 How to Break the Podcast Rules and Get Away with It
054 Why Your Podcast Needs More Feeling
053 Warning: You Might be a Lazy Podcaster
052 How to Build a Better Relationship with your Listener
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