Today’s expert guest, Mark Simpson, helps hosts get the tools, tactics, training – and most importantly – the confidence to boost their direct bookings. After working in hospitality for many years, he founded Boostly in 2016 in the UK and his mission there is to empower people to own their own bookings.
Mark’s the poster child for direct booking, so in today's episode, we talk all about diversifying your process and leaning into the direct model – covering who direct booking most benefits, how to power through painful growth, and his new documentary!
For the past year, Mark followed and coached two STR hosts, one in the US and one in the UK. They both navigate unique scenarios, painting an informative picture of what it takes to effectively scale in this industry. Don’t miss its premiere on December 26th on YouTube.
(00:01:25) #STRShareSunday: @domehausholidays
(00:08:18) Update on Mark Simpson’s Mission
(00:15:13) Effective Ways to Communicate With Guests
(00:28:44) Sharing the Hosting Experience on YouTube
(00:36:25) Navigating the Ups & Downs of Direct Booking
(00:40:47) Airbnb’s Winter Update vs. Direct Bookings
Resources:
Thanks for Visiting is produced by Crate Media.
Mentioned in this episode:
Host Checklist | Grab our Airbnb Essentials Checklist and make stocking your Airbnb a breeze – we've got all your hosting needs covered!
Breezeway | Go to breezeway.io/tfv to claim your free implementation when you start a Breezeway account.
Relay | Go to https://relayfi.com/?referralcode=ThanksForVisiting for your FREE business banking account.
Hostfully | Go to https://www.hostfully.com/influencers/thanks-for-visiting/ and use TFV100 to get $100 off your subscription.
349. We Bought Land (Part 1): Laying a Foundation for Long-Term Partnership
348. Hosting Hotline: Bedding & Laundry Tips for Your Short-Term Rental Business
347. How to Optimize Your Supply Inventory as an Airbnb Co-Host in 2024
346. Hosting Hotline: Short-Term Rental Dreams vs. Mid-Term Rental Demand
345. STR Safety in 2024: The Latest on Regulations, Technology & Trends with Justin Ford
344. Hosting Hotline: Tips & Tricks for Avoiding Pet Smells in Your Short-Term Rental
343. What’s a Public Adjuster? Why Knowing One Might Save Your Vacation Rental
342. Hosting Hotline: Creative Ideas for Concierge Services to Differentiate Your STR
341. Problem Solving Hacks for Beginner Short-Term Rental Hosts & Co-Hosts
340. Hosting Hotline: How Much is Too Much Communication With STR Guests?
339. We Fought Restrictive Local Hosting Laws (and Won): Lessons in Short-Term Rental Advocacy
338. Hosting Hotline: Recommended Training Tools & Software for Your STR Business
337. Broken Motel Dreams: Behind the Scenes of a Failed Real Estate Deal
336. Hosting Hotline: Beginner Steps to Host a Parent-Child STR Listing
335. Tips for Effectively Welcoming Dogs to Your Short-Term Rental
334. Hosting Hotline: What’s the Secret to Scaling a Short-Term Rental Business?
333. How To Make Facebook & Instagram Ads That Drive Bookings for Your Short-Term Rental
332. Hosting Hotline: Hosting Short-Term Rental Guests vs. Mid-Term Rental Tenants
331. Use Data to Increase Profits in Your Short-Term Rental Business
330. Hosting Hotline: Tips for Starting a Co-Hosting Business
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