The FORD Method in Real Estate. No, not the car company, but an actual method for talking to your clients to build a better relationship with them. FORD stands for Family, Occupation, Recreation, and Dreams. People like to talk about themselves so using this method builds a better bond with your client. Watching tonality, gestures, body language, and just listening are a great way to build that relationship and use this method. Do not make the conversation about you. You are shooting for a 25% about you and 75% about the client. I give some great examples in this podacst of the four subjects you want to discuss.
Professionalism in Real Estate - EP20 - Real Facts on Real Estate
The Power of Now - EP19 - Real Facts on Real Estate
Condo Financing - EP18 - Real Facts on Real Estate
Putting Facebook to Work - EP17 - Real Facts on Real Estate
Mold for Real Estate Agents - EP16 - Real Facts on Real Estate
Becoming a Winning Buyer's Agent - EP15 - Real Facts on Real Estate
Real Estate Marketing - EP14 - Real Facts on Real Estate
Your Circle of Influence in Real Estate - EP13 - Real Facts on Real Estate
Real Estate Customer Relationship Managment Software - EP12 - Real Facts on Real Estate
VA Loan Myth Busting - EP11 - Real Facts on Real Estate
Mastering Lead Conversion - EP10 - Real Facts on Real Estate
Marketing 101 - EP9 - Real Facts on Real Estate
Time for an Appraisal - EP8 - Real Facts on Real Estate
Hosting A Successful Open House - EP7 - Real Facts on Real Estate
Navigating a Home Inspection - EP6 - Real Facts on Real Estate
A Real Estate Agent's Guide to Performing a Comparative Market Analysis - EP5 - Real Facts on Real Estate
Writing a Competitive Offer to get Accepted - EP4 - Real Facts on Real Estate
An Agent's Day to Day - EP3 - Real Facts on Real Estate
Becoming the Authority in Real Estate - EP2 - Real Facts on Real Estate
Becoming a Real Estate Agent in Massachusetts - EP1 - Real Facts on Real Estate
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