Using the Whole Whale - A Nonprofit Podcast
Business:Non-Profit
This week on the podcast, we talk about the website that Shall Not Be Named: Can we still use Facebook advertising for good (could we ever use Facebook advertising for good?).
tl;dr — yes.
Our own Digital Advertising Whaler Jasmine Cordew joins us to talk about navigating the Social Network for social impact.
There are several advantages for nonprofits because of Facebook’s recent drop in trust, be it their now fee-free donations, their promotion of fundraisers, and the ROI for Facebook advertising. It’s no secret that you have to pay to play in order to get meaningful social media engagement these days, and Facebook advertising is consistently one of the cheapest and most targeted ways to drive brand awareness, engage your followers, and build traffic and conversions on your website.
080: Using Facebook Messaging for Organizations
079: The role of a digital team at Communities in Schools
078: GivingTuesday Predictions and tips for your organization
077: Making fundraising mobile with MobileCause
076: Distilling what you need to know about SEO for social impact
075: How to think about designing and building websites with Great Believer
074: The strategy of staying top of mind with content
073: The Clean Money Revolution - Author Interview
072:How Voting Should Work with Democracy Works
071: Email Fundraising with the Environmental Defense Fund
070: Listening to Communities to Create Better Apps
069: Primal Branding for Nonprofits
67.5: Content Marketing for Nonprofits
067: Myth busting nonprofit marketing with science
066: How a company is turning credit points into purpose
065: DoSomething.org on How to Do Cause Marketing
064: The Happy Healthy Nonprofit Author interview Beth Kanter, Aliza Sherman
063: How Video Games Can Save the World - Author Asi Burak
062: Author Interview - Mission Control
061: The Foxiest Fundraising Data To Explore From MJFF
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