Using the Whole Whale - A Nonprofit Podcast
Business:Non-Profit
This week on the podcast, we talk about the website that Shall Not Be Named: Can we still use Facebook advertising for good (could we ever use Facebook advertising for good?).
tl;dr — yes.
Our own Digital Advertising Whaler Jasmine Cordew joins us to talk about navigating the Social Network for social impact.
There are several advantages for nonprofits because of Facebook’s recent drop in trust, be it their now fee-free donations, their promotion of fundraisers, and the ROI for Facebook advertising. It’s no secret that you have to pay to play in order to get meaningful social media engagement these days, and Facebook advertising is consistently one of the cheapest and most targeted ways to drive brand awareness, engage your followers, and build traffic and conversions on your website.
061: The Foxiest Fundraising Data To Explore From MJFF
060: How to make your Cause More Effective at Fundraising
059: Domains that are saving the environment: Announcing .ECO
058: Food from Tablets to Tables & The Metrics of Dignity
057: Golden Moments with Golden Volunteer
056: Technology Trends for Tomorrow with Future Today Institute
55: How we built a successful web product MVP with $100
054: Texts that Change Climate with ACE Climate Education
053: Awesome Automation Tools Used By The True Colors Fund
052: Helping Homelessness with Hope Data
051: Making Food Stamps User-Friendly
050: The data behind donor retention with CauseVox
049: Bit.ly and Canva Tips from TopNonprofits
048: How to Select, Run, and Attend a Conference like a Boss
047: Back to the Future of Fundraising with MJFF
046: What happens when the world has internet? Avinash Kaushik
045: Data Storytelling Time with Avinash Kaushik
044: Using Marketplaces to Move Hunger
043: Monetizing Your Nonprofit's Core Competency
042: Turning Small Actions into Big Wins with Change.org
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