The One to One Consumer Marketing Podcast
Business:Marketing
Arktic's Adalia Cuesta Bergstrom on the Best Ways to Design Chatbot Conversations (Webinar Replay)
In this episode, previously recorded as a webinar, Spectrm’s Conversation Designer Esteban Gómez, speaks with Adalia Cuesta Bergstrom, Senior Conversational AI Designer at Arktic Business Consulting. They discuss the fundamentals of how to design conversations for chatbots, including thinking through possible paths, designing for specifics, and the importance of voice and tone. They also talk about the steps for conversational design, how to humanize your chatbot, and how customers won't remember whether it's a bot if they have their questions answered.
Topics discussed:
Create your
podcast in
minutes
It is Free