If a customer doesn’t understand how a product will provide a positive impact to their business, will they buy it? It may seem like a simple question — but for Jay Snyder, identifying and communicating such areas of value to customers is a crucial aspect of keeping a business growing.
On this episode of Go to Market Grit, Jay and Joubin discuss ways to build respect as a new leader, how to effectively communicate a product’s value to a customer, and why simplifying a business is crucial to successfully scaling it.
Links:
#155 CEO Yahoo, Jim Lanzone: Brand Rejuvenation
#154 Remix: Tornadoes, Unicorn Meat, and Hypergrowth Sales
#153 COO and CRO Weights & Biases, Yan-David Erlich: ML’s Moment
#152 CEO Gainsight, Nick Mehta: Human-First
#151 CEO Outreach, Manny Medina: 10M or Die
#150 CEO Box, Aaron Levie w/ Mamoon Hamid: Open For Business
#149 Co-CEO Workday, Carl Eschenbach: A Life of Significance
#148 Former Snowflake CEO, Bob Muglia: The Datapreneurs
#147 Ex-Waze CEO & Founder of Post News, Noam Bardin: Hockey Sticks and Plateaus
#146 Co-founder and CEO Rubrik, Bipul Sinha: Authenticity Reigns
#145 CRO Tealium, Ted Purcell: Snap Into It
#144 CEO Lacework, Jay Parikh: Quiet Intensity
#143 CEO HashiCorp, Dave McJannet: Phase Shifts
#142 President of DocuSign, Robert Chatwani: Get Uncomfortable
#141 CEO Navan, Ariel Cohen: Be Naive!
#140 CRO Walmart, Seth Dallaire: How You Show Up
#139 CEO Coach, Matt Mochary: Coaching Greatness
#138 CEO Motive, Shoaib Makani w/ Ilya Fushman: Powering the Physical Economy
#137 CEO Oura, Tom Hale: Business & Backgammon
#136 COO Modern Treasury, Rachel Pike: Golden Ticket
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