If a customer doesn’t understand how a product will provide a positive impact to their business, will they buy it? It may seem like a simple question — but for Jay Snyder, identifying and communicating such areas of value to customers is a crucial aspect of keeping a business growing.
On this episode of Go to Market Grit, Jay and Joubin discuss ways to build respect as a new leader, how to effectively communicate a product’s value to a customer, and why simplifying a business is crucial to successfully scaling it.
Links:
CRO RealReal, Kayti Sullivan: Setting Priorities in Work and in Life
CRO UiPath, Thomas Hansen: Balancing the Art and Science of Sales
VP of Global Professional Services at PayPal, Marcy Campbell: Risk and Reward: Creating Successful Sales Organizations
CRO Gong, Ryan Longfield: Finding Comfort in the Uncomfortable: Redefining Failure
CEO Cassidy Ventures, Brendon Cassidy: LinkedIn, Echosign + Talkdesk: Building Successful Startup Sales Teams
CRO Box, Mark Wayland: Forging Positive Sales Cultures
VP Sales Impossible Foods, Dana Worth: From Gourmet to Fast-Food: How He Built Impossible Foods’ Go-To-Market
CRO Cloudflare, Chris Merritt: Creating an Authentic Content-driven Strategy
SVP Salesforce, Mike Wolff: Tips for Becoming a More Effective Sales Leader
CSO Relativity, Peter Kim: The Values of a People-Centric Leader
CRO PagerDuty, Dave Justice: The Principles of Successful Crisis Leadership
CRO Amplitude, Matt Heinz: Exploring The Mindset of a Successful Sales Leader
CRO Clari, Kevin Knieriem: Exploring the Benefits of Data-Driven Sales
CRO ServiceTitan, Ross Biestman: ‘Team Before Self’: Motivating High-Performing Salespeople
CRO Snowflake, Chris Degnan: Building Snowflake’s Successful Sales Organization from the Ground Up
CRO Flexport, Will Urban: Streamlining Global Trade With Revolutionary Technology
Founder and CEO of Applied Intuition, Qasar Younis: Creating Customer-Oriented Company Cultures
Board Director at Fastly, Kelly Wright: How She Went from Selling Door to Door to Board Director
CRO Auth0, Dave Wilner: Discussing Growth and Leadership
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