If a customer doesn’t understand how a product will provide a positive impact to their business, will they buy it? It may seem like a simple question — but for Jay Snyder, identifying and communicating such areas of value to customers is a crucial aspect of keeping a business growing.
On this episode of Go to Market Grit, Jay and Joubin discuss ways to build respect as a new leader, how to effectively communicate a product’s value to a customer, and why simplifying a business is crucial to successfully scaling it.
Links:
Chief Business Officer at Compass, Rob Lehman: Leadership by Fire
COO Cameo, Brian Frank: From Professional Networks to Celebrity Networks
President of Field Operations at BetterUp, Marc Maloy: Building Better Organizations by Building Successful People
CEO Incorta, Scott Jones: From Running Sales to Running a Company, and Everything in Between
Head of eSports at Activision Blizzard, Brandon Snow: Building 'Generational Fandom' of Professional Video Game Teams
Head of Revenue and BD at Asana, Oliver Jay: The Cutting Edge of Product-Led Growth
SVP Sales at Affirm, Eric Morse: Exploring The Partnership Between Engineering and Sales
CRO Front, LB Harvey: Moving Up-Market + Operational Excellence
CRO/CSO Dialpad, Dan O’Connell: Taking Risks and Running a Company
CCO Figma, Amanda Kleha: The Strategies Behind Figma’s $10 Billion Valuation
CRO Okta, Steve Rowland: Identifying and Developing Future Business Leaders
CRO Thrive, Renu Gupta: Building Positive Personal and Professional Habits
SVP Sales at Iterable, Jan Zeman: Hiring and Coaching Successful Sales Talent
Chief Customer Officer at Xero, Rachael Powell: The Power of Positive Psychology: Creating Authentic Company Cultures
President of Sprout Social, Ryan Barretto: Establishing a Compelling Company Vision
SVP Revenue at GitHub, Erica Anderson: Combining Top-Down and Bottom-Up Sales Motions
CRO DataStax, Harry Ault: The Three Steps to a Successful Tech Company Turnaround
VP Unity Technologies, Laura Palmer: Going The Extra Mile: Forging Meaningful Customer Connections
President and COO Golden State Warriors, Brandon Schneider: Building One of the NBA’s Most Valuable Teams
CRO RealReal, Kayti Sullivan: Setting Priorities in Work and in Life
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