Psst, before we tell you about the episode: Food Biz Wiz is hosting Wholesale Week from Monday, June 3rd - Friday, June 7th! Wholesale Week is our 5-day FREE online workshop for food, bev, and taxable grocery brands that want a solid starting point for a smart retail strategy. With 10 minute, bite-sized lessons, it’s easy to participate. Register at the link here! Now, back to this episode!
We can all agree: it’s TOO easy to dust off a box of Girl Scout cookies. So when Girl Scout cookie season rolls around, I try to avoid buying their cookies at all costs. But this season, as a savvy young Girl Scout in my neighborhood used her bag of sales tricks on me, it got me thinking about what sales tactics work and don’t work in the CPG world.
In this brief episode, you’lll hear…
We want to see you share this episode with your fellow food founders. Make sure to tag us on Instagram and LinkedIn, which you can find in our full show notes here!
187. [Original Recipe] Are You A High Maintenance Vendor?
186. [Is It Worth It, Charlie?] How do you know when it's time to pivot?
185. Quarterly Planning For Busy Food Founders
184. Approaching Co-Branded Collabs & Balancing your Social Mission with your Biz Strategy with Ground Up PDX
183. [Original Recipe] Last Minute Trade Show Planning: Prepping for Fancy Food, Expo West, and the GF Mercantile!
182. The Power of Setting Expectations with Sadie Scheffer of Bread Srsly
181. How To Have Dedicated CEO Time (And What To Do During It!)
180. [Is it Worth it Charlie?] How to Balance Customer Experience with Ops Efficiency
179. [Original Recipe] Working With Influencers: How To Execute A Successful Influencer Marketing Campaign For Your Food Or Beverage Brand with Wonderkind Co.
178. What Do You REALLY Want In 2023? Borrow My New Way Of Defining Success.
177. [Original Recipe] How to Make & Track Progress On Your Goals [2022 Goal Setting Mini-Series Episode 5/5]
176. [Original Recipe] How To Overcome Overwhelm & Business Setbacks [2022 Goal Setting Mini-Series Episode 4/5]
175. [Original Recipe] Tactics for Hitting Your Goals [2022 Goal Setting Mini-Series Episode 3/5]
174. [Original Recipe] Reverse Engineer Your Goals [2022 Goal Setting Mini-Series Episode 2/5]
173. [Original Recipe] Introducing our Goal Setting Mini Series: Why Set Goals? [Episode 1/5]
172. Behind The Scenes with Charlie: His CPG Producer Insights
171. Behind The Scenes with Alli: Her Wholesale Buyer Insights
170. [Original Recipe] Maximizing Your Marketing ROI with Ryan Pintado-Vertner of Smoketown
169. [Original Recipe] Crowdsourcing 101: How to Launch & Execute A Successful Kickstarter Campaign
168. Should I add another SKU to my lineup? [“Is It Worth It, Charlie?” Series]
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