Package Your Genius Personal Branding Podcast
Business:Careers
We all know we should say something to be seen and heard, but...what?
How to find your thought leadership ideas is a topic I'm extremely passionate about, as most people are so close to their brilliance that it's hard for them to see how they can package it for other people.
Here are a few ways to know what you have to say if you're "too close" to your genius"
AGGRAVATION. Look at what irritates you or aggravates you - this could be the basis for a powerful Op ed.
SOLUTIONS. Look at the problems you solve. How can you create tactical content to help others?
CONTENT. Look at your existing content: if you speak, can you turn your deck into the basis for a book? If you write articles, can you turn them into a talk?
YOUR INSPIRATION. Look at when you first started doing what you do - what inspired you? What stories do you remember from that time?
YOUR AUDIENCE. What audience do you serve? Who was the first person representative of that audience that you remember helping?
When you're clear on a starting point for a big idea you want to explore, you can:
***
Define Your Big Ideas is the third step in the five step process of Package Your Genius. If you're interested in learning more about defining your big ideas, as well as the other four steps to building your most powerful personal brand, check out the book Package Your Genius: 5 Steps to Build Your Most Powerful Personal Brand, available on Amazon.
PYG 144: Putting your brand on the calendar
PYG 143: What can you LAUNCH and SELL to generate more revenue next year
PYG 142: What's your plan to increase your visibility?
PYG 141: What assets do you need to create to optimize your brand?
PYG 140: Your brand needs an intentional plan for 2020
PYG 139: The #1 question you need to answer if you want to convert more sales
PYG 138: Are you taking advantage of your current season?
PYG 137: Becoming KNOWN - The 5 Essential Shifts to Unlock Your Personal Brand Authority
PYG 136: How brand authority can unlock your potential
PYG 135: When failing to reach a big goal still gets you ahead
PYG 134: Generating the surplus from which you can serve
PYG 133: Why high achievers need self care the most
PYG 132: You Can Change Your Vehicle
PYG 131: It's worth your dream to try again
PYG 130: How I handle exposure as an INTROVERT
PYG 129: Scarification and Stratification
PYG 128: Harvest your gifts before the rains
PYG 127: Choose to choose
PYG 126: Must-haves, deal breakers and multipliers
PYG 125: Radical Self Discovery
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Reaching your Goals
Insights@work
The Ken Coleman Show
Drive With NAR
Business Dad