Want to increase your booking rate? Consider making it easier for your clients to say YES.
I know that seems like a simple answer to a big problem, but the truth is that far too often, we overcomplicate the sales process, and when customers experience too many speed bumps in that process, we lose clients.
Today I want to dive into what those speed bumps look like, because they can be sneaky! We'll talk about the small but significant issues that might be creating friction for your potential clients, and how can you smooth the road as much as possible so you can increase the percentage of new inquiries who say "Yes!"
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Resources:
227: Staying the Course with Briana Tresko
226: Mastering the High-Season Madness with Jaye McLaughlin
225: Auditing Your Website to Increase Bookings
224: Finding Success as a Part-Time Photographer with Lydia Fine
223: Is a Mastermind Right for You? with Elena S. Blair
222: You Aren't Charging Enough with Bonnie Sindelar
221: A Client's Perspective
220: Lessons from 1,000 Students
219: Striving for Stability
218: Business Tip Road Trip
216: PR Made Easy with Gloria Chou
215: The Psychology of Time
214: Book More Clients with Brooke Jefferson
213: The Experiment Mindset
212: Photographer's Nightmare Scenarios (and how they help us grow)
211: Maximize Your Mini-Sessions with Alison Amick Brett
210: The 3 Systems Mistakes Photographers Make
209: The 3 Systems Every Photography Business Needs
208: A Better Way to Do Model Calls with Daisy Zimmer
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